The Management of Ashanti Foam Factory Limited also known as Ashform, Western Region yesterday outdoored a multipurpose showroom at the Takoradi Mall to serve its clients with cost effective home soft furnishing to improve the lifestyle of customers at every stage in life.
This adds to the already existing outlets at some suburbs in Takoradi including Airport Ridge, Apremdo, and Market Circle among others.
The one-stop-shop is expected to provide a range of beddings, living room sofas, curtains, towels, wardrobes doors, T-shirts Kitchenettes, and more.
Nana Yaw Ampew- Darko Antwi, Head, Marketing and Communication, Ashform in an exclusive interview with Spice News indicated that Ashform believes customer care is paramount therefore the proximity of their showrooms to customers across the country is key. This is to ensure convenience, safety, and easy access to the products.
“We have been at the Mall for the last two months and we just recently opened another outlet at Pipe Ano, people either go to the mall, markets and some public places a lot, therefore, it is important to bring the products closer to our customers for easy access and save customers for travelling to Accra in the name of buying variety of products at affordable price. This will save time and travelling risk.”
Speaking about the competitive advantage of Ash form products and its uniqueness in the market, Nana Yaw Ampew emphasized the company’s stands for quality and consistency over the years in West Africa is unmatchable, that is why Ashform is the only Foam manufacture with international standard organization Certification( ISO 900: 2015).
Ashform through effective research over the last 50years of serving Ghanaians has continued to provide standard quality products that best fit the specific needs of every customer.
The company currently employs over 4000 Ghanaians and manufactures its products with local materials based on international standards.
Plans are far in advance for Ash Form to start exporting to the international market soon.
Story Kwame Offei
