CAMFED Ghana, a pan-African movement, revolutionizing how girls’ education is delivered in Ghana has held its 7th Media Partnership Meeting to enable it to present its new strategic plan and work and as well as brief the media about CAMFED’s work so as to discuss ways in which the media can advance the organisation’s programs and activities.
The Meeting also forms part of its efforts to forge mutually-beneficial working relationships with the media and to provide a good platform for networking and collaboration in support of girls’ education, women’s empowerment and job creation.
National Director of CAMFED Ghana, Mrs Sally Ofori Yeboah in her welcome address stated that CAMFED’s work was increasingly driven by the CAMFED Association, the ‘alumnae network’ of women who themselves received support from CAMFED to attend school and were now leaders for girls’ education in their communities.
She divulged that the CAMFED Association is a growing social movement which is transforming the landscape of girls’ education and women’s empowerment in Africa as members support each other through the network, using it as a platform to become agents of change within their communities and beyond.
She announced that CAMFED has developed a new strategic plan for the period 2020-2025, which builds on its experience and momentum to set a game-changing ambition over the next five years with a goal to support five million girls to attend and thrive in school by leveraging the ‘Multiplier Effect’ whereby young women who have been supported by CAMFED through school provide social and economic support to the next generation of girls.
“To achieve this goal, CAMFED will implement a three-pronged approach such as anchor the strategy in the ‘Multiplier Effect’, scale the Learner Guide Programme and Invest in Enterprise Development”, she emphasized.
Mrs Yeboah commended the Mastercard Foundation for their continuous partnership with CAMFED Ghana over the years for the implementation of the Innovation Bursary Program, the Scholars and Transitions Programs, and now the Young Africa Works program.
Mr Patrick Atta-Buabeng, Senior Officer, Research and Learning for CAMFED Ghana who took participants through CAMFED’s new strategic plan hinted that the plan aims to bring about systemic impact in communities.
He said the economic support strategy focuses on investing in enterprise development to increase income for women and ultimately generates more economic support for girls, while the social support strategy focuses on scale the learner guide program which will deliver mentorship to girls.
The Meeting, which was the seventh since 2014, brought together media personnel from 45 media houses in CAMFED’s regions of operation such as Northern, North East, Savannah, Bono, Bono East, Western, Eastern, Greater Accra, Ashanti, Upper East, Upper West and Central Regions.
